With less than 12 weeks until Christmas… is your brand campaign ready?

At eXPD8 Ireland we have already started our seasonal planning meetings and have commenced preparations to support our clients Christmas brand campaigns.

According to Webloyalty, in 2015 Irish consumers spent over €1.5 billion at Christmas, and consumers spent on average 10 hours shopping for gifts, drinks, food and seasonal non-food items!  With the economy steadily improving and Irish consumer sentiment remaining positive, it is likely that 2016 will see increased spending.

While online shopping has increased in popularity, particularly with the growing importance of Black Friday and Cyber Monday, 1 in 5 Irish consumers still plan to shop in-store exclusively.  It is therefore essential that brands are well presented, available and attractive to consumers.

eXPD8 Ireland employ the largest in-store panel of field colleagues in Ireland, each of whom is equipped with a Samsung galaxy tablet.  Through our support merchandising services we offer brands a unique opportunity to ensure they are successful at this crucial time of year. Have a read our testimonials and case studies to see how we deliver service excellence for our clients.  We can support in a number of ways and offer merchandising, promotional activation, stock counts, day 1 set up and on-going replenishment.

If you believe the 2016 seasonal period is critical for you, let us support you in finding a solution to ensure your brand succeeds.  Please contact us at hello@expd8ireland.ie or contact us at 01 8441100.

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