Old Guys Rule


Average compliance achieved
Number of Stores visited
% set-ups/visits completed

Additional results

  • 92% successfully replenished bestselling lines onto the fixture
  • 76% successfully replenished sale lines onto shop floor
  • 70% Returns box’s successfully packed and returned
  • On average 46 stores per week serviced
  • On average 50 units per store merchandised

Our response

  • Locate and site the sale lines on the Old Guys Rule fixtures.
  • Box up return lines.
  • Site best selling and sale lines to planogram.